About the Journal

About the Journal of Digital Business

The Journal of Digital Business (JDB) is a peer-reviewed, open-access academic journal dedicated to advancing research and knowledge in the rapidly evolving field of digital business. Our journal serves as a platform for scholars, practitioners, and policymakers to share cutting-edge insights, theories, and empirical findings related to digital transformation, e-commerce, digital marketing, fintech, artificial intelligence in business, and other emerging trends in the digital economy.

Aims and Scope

JDB publishes high-quality, original research that explores the intersection of technology, business, and society. The journal covers a broad spectrum of topics, including but not limited to:

  • Digital Transformation – Strategies, challenges, and impacts of digitalization in organizations.

  • E-Commerce & Digital Marketplaces – Business models, consumer behavior, and platform economies.

  • Digital Marketing & Social Media – Data-driven marketing, influencer strategies, and brand management.

  • Fintech & Blockchain – Innovations in digital payments, cryptocurrencies, and decentralized finance.

  • AI & Big Data in Business – Applications of machine learning, predictive analytics, and automation.

  • Cybersecurity & Digital Trust – Risk management, privacy issues, and regulatory frameworks.

  • Sustainable Digital Business – Green IT, ethical tech, and corporate digital responsibility.

Journal Mission

Our mission is to foster interdisciplinary dialogue and disseminate rigorous research that addresses the opportunities and challenges posed by digitalization. JDB encourages submissions that employ quantitative, qualitative, or mixed-method approaches, with a focus on both theoretical advancements and practical implications.

Publication Ethics

JDB adheres to the highest standards of publication ethics, following guidelines set by the Committee on Publication Ethics (COPE). We ensure transparency, fairness, and integrity in the peer-review process, and all submissions are evaluated based on originality, relevance, and methodological rigor.

Open Access Policy

To maximize global reach and accessibility, JDB operates under an open-access model, allowing readers to freely download, share, and cite published articles without restrictions. Authors retain copyright under a Creative Commons (CC BY) license, promoting widespread dissemination of knowledge.

Target Audience

JDB caters to:

  • Academics and researchers in business, economics, and information systems.

  • Industry professionals in digital strategy, tech innovation, and entrepreneurship.

  • Policymakers and regulators shaping the digital economy.

  • Graduate and postgraduate students specializing in digital business.

Submission Guidelines

We welcome original research articles, review papers, case studies, and short communications. For detailed submission requirements, please refer to our Author Guidelines.

By contributing to the Journal of Digital Business, authors join a vibrant community committed to shaping the future of business in the digital age.

Join us in advancing the discourse on digital business—submit your work today!